Hennessy 3D Immersive Campaign | LAX Airport A large-scale anamorphic 3D experience developed for JCDecaux’s premium digital displays at Los Angeles International Airport (Tom Bradley International Terminal).

• Role: 3D Motion Designer

• Key Tech: Cinema 4D, Redshift, Anima Crowd Simulation, After Effects.

Focus: Creating a seamless "forced perspective" illusion combined with realistic crowd dynamics to maximize passenger engagement in a high-traffic environment.

Workflow & Execution:

• Environment & Lighting: Built and textured in Cinema 4D, using Redshift to achieve the premium, photorealistic look required for the Hennessy brand.

• Crowd Simulation: Leveraged Anima to integrate realistic human activity, adding life and scale to the digital environment.

• Anamorphic Design: Precisely calculated camera angles to ensure the 3D illusion remained convincing from multiple vantage points within the terminal.

• Post-Production: Final compositing, color grading, and technical polish performed in After Effects.